Emotional Branding: Do Your Clients ‘Take It To The Heart’?
by Josh Levine
Josh Levine ’93 has always been fascinated by the deep emotional connection that fans have with their favorite bands and musical artists. He saw it first-hand as an intern for Motown Records and later as an event promoter and talent manager.
Full Article by T.L. Stanley at UCLA MAG (View Full Article Here)
